CCAT Lunch & Learn with Amy Ford and Sara Davidson
Speaker(s): Amy Ford, Director of Mobility on Demand Alliance — Intelligent Transportation Society of America (ITSA)
Sara Davidson, Technical Lead of Smart Systems — Intelligent Transportation Society of America (ITSA)
Presentation Title: How COVID-19 Curbs the Demand for MOD/MaaS
Date/Time: Thursday, June 25th, 2020 | 11:00 AM ET
Abstract: On demand mobility has been revolutionizing how people move and transforming public private partnerships…and then COVID-19. From calling a Lyft or Uber, to hopping on a scooter or bike to jumping onto a new microtransit system, these mobility services and the partnerships with cities and transit agencies have each been dramatically impacted – essential services in some areas, shut down in others, partnering with transit in others. Join us as we assess how the MOD industry is adapting to mobility in the time of Corona and what this might mean for the sustainability of “gig mobility” — especially if investment in infrastructure and transportation help to jumpstart the economy post-COVID-19.
As the Director of the Mobility on Demand Alliance for ITS America, Amy Ford leads the creation, strategic direction and activities of the Alliance. Prior to working with MODA, Amy served as the Chief of Advanced Mobility for the Colorado Department of Transportation, responsible for accelerating innovation programs and policies, including connected and autonomous vehicles, mobility operations, workforce of the future, communications and other transportation technologies. She received her Master in Public Administration from the University of Colorado.
Sara is an analyst with experience working in intelligent systems research in both the United States and South Korea. Sara’s work experience in Korea includes completing Fulbright and CLS grants through the U.S. Department of State, working in a humanoid robotics lab at the Korea Advanced Institute of Science and Technology (KAIST) with funding from the National Science Foundation, and supporting research at the Korea Transport Institute (KOTI). Sara graduated from Bryn Mawr College with honors in mathematics. As a Technical Lead at the Intelligent Transportation Society of America (ITS America), Sara conducts extensive research and analysis pertaining to connected and automated vehicles, mobility on demand, smart city technology, and a range of other topics relevant to the mission of the organization, supports outreach events, and serves as a technical resource to ITS America staff and members.